Q: Why should I hire Hollander Law to file my trademark application?

A: Since our ultimate goal is your success, we’ll keep things simple, friendly, and professional. Attorney Liel Hollander will be involved with your legal matter on a personal level, this way you will not feel like one in the crowd and get legal advice for an experienced attorney

Q: How long will it take before my trademark application is filed?

A: That all depends on your needs.  First, you must retain Hollander Law to represent you in your trademark matter.  From there we offer two trademark packages that are tailored to you specific needs.  On average,  we are able to complete our legal services and file your trademark application within 3 business days.  Once we file your trademark, we will docket your trademark application and provide you with updates throughout the trademark review process with the U.S. Patent & Trademark Office.

Q: When do you need a comprehensive trademark search?

A: Since our primary focus is your success, we always recommend that our clients select our Complete trademark application package as it includes a comprehensive trademark search.  The purpose of the comprehensive trademark search is to locate conflicts that may be confusingly similar to your mark.  This search will also give us the ability to predict the likelihood of receiving a trademark registration.  This will save you time and money.  However, in some cases a comprehensive trademark search may not be necessary.  Please call us for a consultation and we will be happy to assess your trademark needs.

Q: What happens if a trademark owner registers its trademark and later find out that someone else was already using the trademark but does not have a federal registration?

A: The trademark owner’s registration may be subject to cancellation if the other mark was used nationally in commerce. An example of national use in commerce is internet sales. Furthermore, the trademark registration will not protect the trademark owner from an infringement suit if the first user can establish a likelihood of confusion, which is the standard for trademark infringement. However, if the other user only used the trademark locally, the trademark owner will likely be entitled to use the trademark in all regions of the country where the other user had not established a presence.